The Kids Of 1981 - Rubik's Cube, Fish 'n' Chips, Hide And Seek And Nuclear War...

The Rubik's Cube - UK kids' favourite toy of 1981.

A UK survey on the interests and attitudes of parents and children, carried out for the Walls Ice Cream Company in 1981, made some of the newspapers when the results were published in April 1982.

POWER TO THE KIDS, THE SUN, 21/4/1982.

Children are winning the battle for power in the nation's homes, according to a survey out yesterday.

It reveals that a growing number of youngsters now make the decisions over which hair-styles and clothes to wear - and what to do with their leisure time.

A third of 1,057 seven to seventeen year-olds quizzed claimed they had total freedom over their choice of clothes.

Half made up their own mind over what to do with their spare time - and a third decided what TV programmes to watch.

The favourite toy last year was the Rubik Cube - and hide-and-seek was the top game, followed by chase and cops and robbers.

But the survey - carried out for the Walls Ice Cream Company - showed that youngsters do not get all their own way.

Mums still rule the roost in the kitchen by deciding what food is served.

Fish and chips followed by ice cream was the favourite in most homes last year.

Dads also have the final say over what time children come home at night and go to bed.

The under-tens are in bed between 7.30pm and 8.30pm and six out of ten teenagers have to be in by 10.30pm on weekdays and midnight at weekends.

Only one in six parents interviewed admitted that their children dominated the family's TV viewing habits.

THE BIG WORRIES

Children and their parents share the same big worries about life, the survey reveals.

Both are very concerned about cruelty to children and animals.

Youngsters also fret a great deal about the dangers of smoking and the threat of nuclear war.

Mums and dads are more worried about youth unemployment and rising prices, vandalism, cutbacks in education spending and drug-taking.

The family is the most important thing in the lives of 92 per cent of mothers - and 83 per cent are very happy with their homes.

Most are also satisfied with their standard of living.

But the recession has forced the majority of families to cut back on outings.